athletes we support

At LUCO, we believe in the power of community and the importance of supporting those who inspire us. That's why we're proud to support collegiate athletes through NIL (Name, Image, and Likeness) deals.

University of Iowa track athlete Sal Capaldo running indoors during a meet, wearing a black uniform and pink shoes

university of iowa

sal capaldo

Sal Capaldo is a part of the University of Iowa men’s track and field team, specializing in the heptathalon. A native of North Polk, Iowa, he developed his athletic skills in high school before joining the Hawkeyes at the collegiate level.

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arizona state university

jacob pins

Jacob Pins is a part of Arizona State's swim team, specializing in distance freestyle. A freshman in the 2025 season, he finished as runner-up at the Big 12 conference meet in the 1650 yard freestyle.

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Charlie Bishop, Texas Christian University swimmer, standing poolside in racing gear during a swim meet

texas christian university

charlie bishop

Charlie Bishop is a freshman swimmer hailing from Texas Christian University. As apart of the 2025 Big 12 conference team, he competed in the 100 Freestyle, as well as the 200 Freestyle and Individual Medley events.

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Hailey-Cate Bull, Grand Canyon University diver, mid-dive off the board in a purple swimsuit

grand canyon university

hailey-cate bull

Hailey-Cate Bull is a sophomore diver at Grand Canyon University. She is a scoring member of GCU's Western Athletic Conference Championship team, specializing in the 10 meter.

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By partnering with talented athletes we not only help them achieve their goals but also strengthen the connection between our brand and the hardworking individuals who represent their universities. These athletes embody the dedication, discipline, and passion that align with the values we promote at LUCO. Supporting them through NIL deals allows us to invest in the future of our community, while empowering athletes to benefit from their hard work and talent. It’s more than just business—it’s about uplifting those who represent the heart of our brand's mission.